When considering the right marketing mix for your campaign, keep in mind that TV is still a powerful component of any successful business's strategy. TV programming is not only relevant but in high demand. Let's look at ten TV advertising facts...
David Welch

David attended journalism school at the University of Georgia. He began career with a national trade magazine, quickly working my way up to Editorial Director. After the magazine was sold, David accepted a position in media sales and 17 years later moved from Memphis to Nashville to accept a position with Meredith. David said, “moving here was one of the best things I have ever done. You can’t beat the music, the food, and the sports!”
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TV advertising is a powerful way to reach an audience and build brand recognition, but it can be confusing if you are new to the industry. As you begin, it is critical to understand the familiar advertising terms, what they mean, and how they...